NBA: It's Fantastic

Overview

Former NBA commissioner David Stern is profiled, and the Stern era - considered to be the time in which the NBA's popularity exploded - is explored. One thing that helped: the star-studded "NBA: It's Fantastic" advertisement campaign.

Guest Stars

Sonny Hill

Self

Russ Granik

Self

Adam Silver

Self

Larry Bird

Self

Jerry Colangelo

Self

Bill Simmons

Self

Bill Walton

Self

Val Ackerman

Self